Web content doesn’t market itself. This hands-on class teaches marketers how to use CommonSpot to drive high quality leads using tools such as personalization, search engine optimization, mobile and responsive design, social media, analytics, A/B testing, landing pages, and more. Think of it as a roadmap to better marketing results! This class is also appropriate for Business Users and Web Administrators.

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Agenda

Upon completion, users will have a thorough understanding of CommonSpot's capabilities to support marketing goals including but limited to:

  • Brand Management Functionality
    • Templates
    • CSS
    • Metadata
    • Content Re-use
    • Photo Gallery
    • Vanity URL's and Redirects
    • Landing Pages and Microsites
    • Roles & Permissions
  • Creation of Compelling Customer Experiences
    • Responsive Design/Mobile
    • Navigation
    • Personalization
    • Dynamic Content
    • Video/Multimedia
    • User Interactivity
  • Community Building
    • Social Media communication and apps like Blog, Calendar and Profile
    • CommonSpot generated Social Media Management
    • Support of Visitor Generated Content
    • Utilization of Polls, Ratings and Comments
  • High Impact Marketing Functions
    • SEO
    • Landing Pages
    • Forms
    • Datasheets
    • A/B Testing
    • Google Analytics

Prerequisites

There are no prerequisits for this class.

Delivery Options & Costs

Format Cost Duration Description
Live Online $1,350 per seat 10 Hours(5 two hour sessions) Class taken online with live instructor. Offered once per quarter on scheduled basis. Up to 8 individuals per class.
On-site $2,000 per day + expenses 2 Days We come to your location and deliver the training. Up to 8 individuals per class.
Public $1,350 per seat 2 Days You travel to a public PaperThin location. Offered twice annually on scheduled basis. Up to 8 individuals per class.

Upcoming Dates

No classes currently scheduled. Please contact your account representative for more information.